Make Up For Ever Aqua Rouge is a waterproof liquid lip color that comes in a variety of different fun shades. These aren’t super new to Make Up For Ever but the color I received is a new one of five new colors for Summer 2013. In fact, Make Up For Ever first launched the Aqua Rouge liquid lip color last year (when I went to the launch of the event where I also met Madonna’s make up artist) in the flattering-on-every-skin-tone red.
There’s nothing I find more high maintenance in my mind, than carrying around a ton of beauty products with you to touch up throughout the day. Clearly I’m the type of person who puts on their makeup in the morning and leaves it at that. Which is probably the only reason why I don’t fuss with lip products all that often. I just don’t like to reapply.
These liquid lip colors by Make Up For Ever claims to be long lasting with an intense color payoff that lasts as long as a lip stain. While lip stains are a little more drying, Make Up For Ever’s Aqua Rouge isn’t.
It has a velvety finish and the color payoff is so opaque. It doesn’t feeling drying on your lips so it’s just beautiful to wear, especially when I have my self tanner on. I did have to apply the baby pink color in layers, and wait for it to dry. I don’t like a matte lip so I wanted to apply the clear gloss over top.
I first applied the product at 9:30am, and it lasted until about 1:00pm since I had an oily lunch (I topped my spinach salad with balsamic vinaigrette and coconut oil). Oil breaks down waterproof makeup. Plus, I’m a lick-lipper and products don’t last on me.
Watch Judy’s 5 minute video of the Make Up For Ever Aqua Rouge. She gives great first impressions of beauty related products.
This summer they’ve launched a few new colors and now Make Up For Ever Aqua Rouge liquid lip color is available in 17 different shades at Sephora. It retails for $27 CAD (or $24 USD).
If you’d like to see a more in depth review, read the blog post on Jessica’s site at Beautezine. She always does a fantastic job.
Full Disclosure: I was sent the Make Up For Ever Aqua Rouge to review.